Bytedance rolls out Seedance 2.0 to 100+ countries but keeps the US off the list

Bytedance's cloud division, Byteplus, has made its AI video generation model, Seedance 2.0, available to business customers in more than 100 countries, but the US is not among them. The model first launched in China back in February and quickly made waves when AI-generated videos featuring Hollywood stars and copyrighted content went viral on social media. That led to legal disputes with Disney, Warner Bros. Discovery, Paramount Skydance, and Netflix. Bytedance initially delayed the global rollout as a result, and it's still unclear whether the model will eventually be offered in the US.

To better steer clear of legal issues, Byteplus has put several protective measures in place: realistic human faces can't be used as source material, and filters are designed to block the generation of copyrighted content. Approved customers get access to a library of over 10,000 virtual people or can obtain explicit permission from real individuals. Byteplus also uses the C2PA standard, which labels AI-generated content as such.