AI and society

Scarlett Johansson battles AI app for using her likeness without permission

Matthias Bastian

DALL-E 3 prompted by THE DECODER

Scarlett Johansson has taken legal action against an AI app, Lisa AI: 90s Yearbook & Avatar, for using her name and likeness in an online advertisement without permission. The ad, which appeared on the X platform (formerly Twitter), used real footage of Johansson and AI-generated images and voice. Johansson's lawyer, Kevin Yorn, confirmed to Variety that she is not a spokesperson for the app and that appropriate legal action has been taken. The ad has since been removed.

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