AI in practice

Booking.com launches ChatGPT-powered AI travel planner

Matthias Bastian

Midjourney prompted by THE DECODER

Booking.com is launching a beta version of its AI Trip Planner for select U.S. travelers. The AI Trip Planner can answer general and specific questions and create personalized itineraries.

The new feature, built on Booking.com's machine learning models and OpenAI's ChatGPT API, provides a conversational experience for users to plan trips, ask questions and receive tailored travel recommendations. Integrated directly into the Booking.com app, the AI Trip Planner provides a visual list of destinations and properties with pricing information and deep links for more details.

Video: Booking.com

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