Hub AI in practice

Artificial Intelligence is present in everyday life – from “googling” to facial recognition to vacuum cleaner robots. AI tools are becoming more and more elaborate and support people and companies more effectively in their tasks, such as generating graphics, texting or coding, or interpreting large amounts of data.

What AI tools are there, how do they work, how do they help in our everyday world – and how do they change our lives? These are the questions we address in our Content Hub Artificial Intelligence in Practice.

AI in practice

OpenAI launches GPT-5 as a unified system with adaptive reasoning for complex tasks

AI in practice

OpenAI releases its first open-weight language models since GPT-2 with GPT-oss

AI in practice

Google upgrades Gemini with Deep Think and flags early warning risks

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AI in practice
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ChatGPT now offers instant checkout directly in the chat, letting users complete purchases without leaving the conversation. The feature is rolling out first for logged-in US users on ChatGPT (Pro, Plus, and Free) shopping on Etsy, with support for more than one million Shopify merchants coming soon. The new Agentic Commerce Protocol, developed by OpenAI and Stripe and released as open source, handles everything from product recommendations to payment entirely within the chat. Merchants interested in joining can sign up through OpenAI's form.

OpenAI will likely use this feature to monetize free ChatGPT users by taking a cut of purchases made through the chat, creating a new revenue stream to help cover operating costs. With ambitious sales targets and mounting costs through 2030, this move is a practical step for the company.

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AI in practice

Anthropic claims to lower the entry barrier for advanced AI models with Claude Haiku 4.5

AI research

OpenAI says GPT-5 shows 30 percent less political bias than previous models

AI in practice

OpenAI suddenly remembers that copyright law exists after a few days of wild Sora videos

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