Microsoft's Bing search engine is rumoured to be integrating OpenAI's new generation of GPT language models within the next few weeks.
In January, Microsoft and OpenAI announced an expansion of their existing partnership and billions of dollars of investment in OpenAI's digital infrastructure and research and development. The company's AI models will be used in Microsoft's consumer and enterprise products and made available through the Azure Cloud.
Even before the announcement, there were also rumors that Microsoft was looking to improve its Bing search with ChatGPT or a related model. Now, citing people familiar with the product and its launch plans, Semafor reports that the model in question is not ChatGPT or the underlying GPT-3.5 model, but rather the long-awaited GPT-4.
OpenAI's GPT-4 to be smaller and faster
According to the sources, GPT-4 will be integrated into Bing as early as the next few weeks. The new model is also supposed to deliver answers much faster than ChatGPT while giving replies that sound more human and are more detailed.
A faster model makes sense for the application in a search engine. It is possible that Microsoft uses a smaller variant of a larger GPT-4 model. In addition, OpenAI could use further optimizations for GPT-4 like sparse modeling, and could have increased the number of training data while keeping the size of the model in check.
ChatGPT app and DALL-E for videos to come
Away from the GPT-4 rumors, Semafor claims to have learned that OpenAI is looking to launch a ChatGPT app for smartphones. This would be the company's first step into the lucrative mobile market. According to the sources, OpenAI is also said to be developing a new feature for DALL-E that can create videos using AI. Whether this will be a generative AI model for videos like Make-A-Video or Imagen Video or just a kind of AI video editor is not clear from the report.
Just recently, OpenAI CEO Sam Altman tempered expectations for GPT-4, putting the brakes on speculation about a 100 trillion-pattern GPT-4. As early as 2021, Altman suggested that GPT-4 would be characterized by efficiency and data quality rather than raw parameter count. Microsoft's plans to use the model for Bing fit with these rumors. With the release reportedly only a few weeks away, the company could launch a high-quality chatbot search ahead of Google's planned chatbot search engine.