Generative AI has already changed the rules of the game in the search market, according to Judge Amit Mehta's ruling in the Google antitrust case. Mehta pointed out that "companies already are in a better position, both financially and technologically, to compete with Google than any traditional search company has been in decades (except perhaps Microsoft)." That shift helped Google avoid the toughest penalties in court, such as forcing the company to sell Chrome or a blanket prohibition of paid deals with Apple and Mozilla - both key demands the US Department of Justice had pushed for. Ironically, the same technology that was once seen as a threat to Google's search monopoly ended up working in Google's favor. Now, Google is moving forward with its core product, rolling out AI-powered agentic search worldwide.
Hub AI and society
Artificial Intelligence is a key technology that can help us solve major societal challenges such as climate change, energy supply, healthcare, education or logistics. AI can solve specific problems more effectively by supporting us in decision-making, automating solutions and thus scaling them, or discovering completely new solutions. But the use of AI also poses new risks, for example when it comes to surveillance or questions of social justice.
What is our society doing with AI – and what is AI doing to our society? We shed light on this question in our AI and Society Content Hub.
WeChat is introducing new rules that require users to label any AI-generated content they share, including videos and public posts. The platform may also add its own visible or invisible labels to content to increase transparency.
These changes follow China's government regulation on mandatory labeling of AI-generated content, which takes effect on September 1, 2025. Users who ignore the rules, such as by removing required labels or sharing misleading content, will face penalties, according to WeChat.
